We are social beings by instinct. Since primitive times, we lived in tribes and conglomerated around strong leaders. We survived because we exchanged goods and services and communicated with each other. We simply cannot evolve into civilized members of a society without bantering goods and exchanging information. Since pre-historic times, social communication has gone through many stages, each more accelerated than the last.
In the last two decades, Internet has revolutionized the way humans communicate and carry out their daily affairs. Billions of people around the world are linked through the net. Their lives are impacted in ways that one can only begin to understand. Their lifestyles have gone through a dramatic change. They conduct business and relationships in totally novel ways. In order to further find out about this phenomenon, I picked 4 books that will teach you everything about social media marketing and how you can use it to grow your online business and improve your lives.
11 Audience: Marketing in the Age of Subscribers, Fans and Followers
By Jeffrey Rohns
In this book, you will learn how to reach your audience in the digital world. It will teach you how to attract a special category of subscribers, fans and followers. The author shows you how to do that by discussing the different types of social media like Facebook ,Pinterest, linkedIn, Google, and much more. He also guides you into the world of websites and blogs. It is a great book you should read it to discover its value.